World Journal of
Pharmaceutical and Life Sciences

A REVIEW ON AYURVEDIC COSMETICS AND NEUTRACEUTICS

*Vd. Sheetal O. Sureka and Vd. Ashish S. Agrawal

ABSTRACT

Background: The word cosmetics have been derived from the term "COSMETIKOS" which means the skill to decorate. Beauty is the desire of every person to offer pleasure to the sense. Beauty is not only a source of joy, but to some degree it gives trust and pride. Personal beauty offers a perceptual experience of joy or fulfillment. The involvement of mental and spiritual well-being in Ayurveda is never separated from the idea of beauty. The idea of beauty and makeup is in reality, as old as humanity and culture. As a major contributor to the global cosmetic industry, India could emerge. The present review discusses the benefits of Ayurveda in cosmetology, meaning nutraceuticals, nutritious + pharmaceuticals: a foodstuff that offers health benefits (as a fortified food or dietary supplement). The definition of functional food can be defined as "Food items to be taken as part of the normal diet to have beneficial effects that go beyond the basic nutritional feature" Nutraceutics have benefit over the medication because they prevent side effects, have dietary supplements naturally, etc. Herbal nutraceuticals are used as an effective weapon for preserving health and working against acute and chronic diseases caused by diet, encouraging good health, longevity and quality of life. Aims & Objectives: To study ayurvedic cosmetics and neutraceutics. Methodology: Reviewing ayurvedic literature regarding the study of drugs used in cosmetics and neutraceutics. Conclusion: Cosmetics and neutraceutics are one of the major important factors of Ayurveda in global market.

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